Trend Analysis from Brand24's Blog

How to Set Up Keyword Alerts in Brand24?

Kuba Spiryn — Thu, 06 Apr 2023 11:33:48 +0000

Setting up keyword alerts lets you quickly jump into real-time conversations, track brand mentions, and stay up-to-date within your market niche. Here's how you can set keyword alerts in Brand24.

The post How to Set Up Keyword Alerts in Brand24? first appeared on Brand24.

9 Thoughts About the Future of Marketing

Tom — Tue, 24 Nov 2020 14:35:42 +0000

Did you know that most consumers wouldn't care if 73% of brands disappeared for good? It's probably not good news for you, but that's a fact you should deal with. Thus, don't be hung up about it and figure out how you can prevent your brand from winding up in those 73%. Find out how to get your message across to today's consumers and to stay on top of things. This article has all you need now!

The post 9 Thoughts About the Future of Marketing first appeared on Brand24.

What You Can Learn From Sony PlayStation Social Media Monitoring

Natalia Chrzanowska — Wed, 11 Feb 2015 14:21:38 +0000

PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.

The post What You Can Learn From Sony PlayStation Social Media Monitoring first appeared on Brand24.

How the Cambridge Analytica scandal will change your Facebook advertising and Facebook marketing strategy

Chia — Fri, 06 Apr 2018 12:30:02 +0000

Cambridge Analytica has put the spotlight on FB data security, resulting in changes sure to affect your Facebook advertising and Facebook marketing strategy.

The post How the Cambridge Analytica scandal will change your Facebook advertising and Facebook marketing strategy first appeared on Brand24.

Top Internet Reactions to Lewandowski’s 5 Goals in 9 Minutes

Natalia Chrzanowska — Wed, 23 Sep 2015 11:17:34 +0000

Robert Lewandowski impressed the Internet world with his amazing 5 goals in 9 minutes achievement. Check out the most interactive reactions on social media.

The post Top Internet Reactions to Lewandowski’s 5 Goals in 9 Minutes first appeared on Brand24.

A Look at The 2018 FIFA World Cup From a Media Monitoring Perspective – Matchday 1

Kuba Rogalski — Thu, 21 Jun 2018 22:26:30 +0000

Let's take a deep dive into media monitoring of The 2018 FIFA World Cup and analyse the stats such as a number of mentions, social media reach, or most active locations.

The post A Look at The 2018 FIFA World Cup From a Media Monitoring Perspective – Matchday 1 first appeared on Brand24.

For the players: the reception of Star Wars Jedi: the Fallen Order

Marta — Tue, 28 Jan 2020 09:17:40 +0000

Was Star Wars Jedi: the Fallen Order a hit game? We analysed the online chatter around the game and have an answer ready!

The post For the players: the reception of Star Wars Jedi: the Fallen Order first appeared on Brand24.

Billboard Music Awards 2017: Analysis of the Buzz & Reactions

Tom — Tue, 23 May 2017 16:39:45 +0000

Billboard Music Awards 2017 generated a lot of online conversations. We used social media monitoring to have a closer look at them. Here's the analysis.

The post Billboard Music Awards 2017: Analysis of the Buzz & Reactions first appeared on Brand24.

Global Success Achieved Locally – Uber Ice Cream Campaign

Natalia Chrzanowska — Tue, 15 Sep 2015 13:28:59 +0000

The Uber Ice Cream campaign was launched on the 24th July for the fourth time and covered 252 cities in 57 countries. Users could request ice cream delivery to their location through their mobile app. Thanks to their efforts their managed to increase their reach, gain new users and raise engagement.

The post Global Success Achieved Locally – Uber Ice Cream Campaign first appeared on Brand24.

10 Hilarious Reactions to AWS S3 Breaking the Internet

Tom — Wed, 01 Mar 2017 13:40:22 +0000

We used our social listening tool to collect some hilarious comments and reactions to the recent AWS S3 outage. Enjoy the reading!

The post 10 Hilarious Reactions to AWS S3 Breaking the Internet first appeared on Brand24.